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Some Like It HOT: A Behind-The-Scenes Look At How Four Young Franchise Concepts Fire Up SalesEvery year thousands of franchise companies pour money and other precious resources into lead generation and sales with varying degrees of success. But few rise to the top. Home Court Advantage: Little Caesars Is Grooming And Recruiting New Franchisees From WithinWhat if there were a way to hire great, energetic franchisees who not only were excited about the brand, but also already knew it inside and out? Your next great franchise operators might be sitting right beside you at your next internal meeting. The Year of the Resale: Shifting Focus to Keep Borderline Units Open in Hard TimesThere's a saying I've heard in business and the franchise community for years: "Either your system is growing, or you are slowly going out of business and just don't know it yet." These days, everyone's singing the "Bad Economy Blues." Unfortunately, this sentiment can become contagious within franchise systems. So what can franchisors do to help their franchisees sustain and grow, and to maintain happy franchise systems in these difficult times? Or at least, what can franchisors do to circle the wagons and avoid franchisee attrition? Attrition is a franchisor's worst enemy as failed and/or closed units reduce royalty income, render some support staff obsolete, and wreak havoc with franchisee validation. Is There Gold Beneath Your Feet?: Unearthing Tax Incentives Can Pay Big ReturnsWhy would both a franchise capital finance company and the CEO of a retail franchise brand sign on as franchisees of a new concept? That's what Siegel Financial Group and Gabriel Bottazzi, CEO and founder of Bijoux Terner, have done. They are among the six franchisees who have signed on with RetroTax. Part of the reason, both say, is that it's a great concept. RetroTax, as the name implies, finds tax credits for both franchisors and franchisees--and gets paid as a percentage of what they find. How To Work Franchise Trade ShowsFranchise shows have experienced an exciting rebirth during the past few years. The annual International Franchise Expo in Washington, D.C., as well as regional shows in the U.S. and international expos, have provided a valuable recruiting venue for generating qualified buyers. But not everybody is jumping aboard. Some franchisors confess they aren't interested in trying this successful, revitalized lead source. Trimming Development Costs in Tight TimesAs we all hope for the best in 2010 and realize we have weathered the biggest part of the economic storm, we need to look at the franchise development world differently--in this case, under partly cloudy skies. Boost Referrals, Boost Franchise Sales, Part 2Referrals are vital to franchise system growth. As noted in the May FUSR, studies validate the power of referral sales. Close rates for direct referrals are typically three times higher than for other leads. According to Franchise Update Media Group's Annual Franchise Development Report, referrals continue to be a top franchise sales producer every year. Helping the Wrong People Off Your BusSo what do you do with franchisees that "aren't making it happen?" The ones who don't fit your formula and, realistically, will never turn things around? How do you make the best of a bad situation? The solution is logical. Turning Failure into a Sales ToolFranchisors that provide a strong support program to help struggling franchisees should seriously consider using this as a selling point to help make new franchise sales in uncertain times. Sales Intelligence for Superior Performance, Part 1Sales intelligence gives you the competitive edge. Growth companies know that if you're not guarding your front and backside, you'll fall behind in the race. They keep smart and savvy by gathering data, insights, and profiling information from their franchisees, sales people, and competitors. Periodic feedback sets you atop of and in tune with the highly competitive recruitment environment. You can reap the rewards and gain the inside track on building a better, more attractive franchise program for franchisees. |
Our Franchise and Distribution attorneys are experienced and internationally recognized authorities in Franchise and Distribution law. They are perceived by many as some of the best and most influential franchise lawyers in the world.
MSA provides domestic and international franchise advisory services to franchisors and companies seeking to establish franchise and licensing systems.
This conference is exclusively limited to Franchisor Executives. Join 300 other franchise insiders for a powerful three day event that combines the impact of exciting presentations with intimate, peer-to-peer problem-solving workshops and roundtables
The ultimate source for franchise opportunity information. With premium leads at affordable prices, Franchising.com offers the best value for your investment.
Einbinder & Dunn, LLP is a full service firm that represents both franchisors and franchisees, assisting clients in all legal aspects of their businesses. The firm handles litigation and dispute resolution as well as transactional matters for its ...
Franchise Information Services provides: Research, Reports, FDDs, Contact List, Franchise Registry. We provide unbiased franchise information products, research and analysis, all to help you make better decisions.
F.C. Dadson is a national designer, manufacturer and installer of custom store fixtures and casework. We will work with you from concept to completion
The successful franchisor partners with a legal team that not only understands franchising, but also understands the franchisor's business and objectives. Faegre & Benson embraces this approach with passion and commitment.
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