| » | Newest |
 | |
| » | Most Popular |
| |
| » | Highest Rated |
 |
Sign In / Sign Up | |
 Mobile |
|
 Share This Page |
|
 Newsletters |
|
|||||
|
| |||||||||||||||||||||||||
| Home | Franchise Law News | Magazine | Success Center | Topics A-Z | Interactive Discussion | Suppliers & Services | Conference |
|
Boost Referrals, Boost SalesToday, savvy franchisors with good validation are jumping their referral sales 25 percent and more by developing aggressive, well-planned referral programs. Yet many franchise systems don't capitalize on the full recruitment potential within their networks. They appreciate the leads they receive, but don't actively promote what is the most valuable lead source in franchising. Referred prospects are as precious as gold, just waiting to be discovered in your own backyard! Winner's CircleUSA Insulation, based in Eastlake, Ohio, has added four new franchise locations to serve Chicago, Omaha, Central New Jersey, and Portland, Maine. Interest in insulation has grown in recent years as homeowners hit by the economic downturn and rising energy costs seek to reduce their monthly gas and electric bills - good news for this franchisor. "Aside from the typical reasons for insulating a home, many of our new customers have wanted to take advantage of the energy tax credit," says company President Patrick Pitrone. "Adding home insulation now can get you a 30 percent federal energy tax credit of up to $1,500." Want to Sell More Franchises?: Stop Selling Franchises!When discussing franchise development best practices at events such as the recent Franchise Update Leadership & Development Conference, you heard franchise professionals throw around terms such as "franchise sales," "franchise development," and "franchisee recruitment." If you were to examine their core philosophy on how to best expand a franchise network, you would find professionals seem to fall into two separate and distinct camps: Franchise Sales and Franchisee Recruitment. Both parties maintain their philosophies are right. Stimulus Packagers: Franchisor's Incentives Are Turning Prospects Into FranchiseesFranchise development teams are trying to defy the seemingly insurmountable odds of today's economy by creatively ramping up their sales efforts. Tactics such as discounted franchise fees, reduced royalties, buy-back guarantees, and other incentives have been pouring onto the franchise marketplace in recent months. The innovative techniques seem to be getting results. Tickled Pink: This Yogurt Brand Knows Where It's GrowingPerhaps you're familiar with Pinkberry. It's the frozen yogurt concept that launched amid a flurry of long lines, celebrity praise, and customers driving hours just to get a taste of the tangy yogurt at its original Los Angeles location when it opened in 2005. Since then, the brand has continued to grow--as has an exploding slate of competitors--and now comes news of a fresh injection of capital and some ambitious expansion plans. Basic Training: Military Service Prepares Vets For Successful Lives In FranchisingStandard operating procedure, or SOP, is a term widely understood by those who have served in the armed forces. SOP refers to a step-by-step method for how a mission or function will be carried out. Veterans understand the importance of implementing and following SOP for a task to be executed and the mission completed successfully. This systematic approach sounds very similar to the franchising model, and is why more and more veterans are finding successful post-military careers in the world of franchising. Winner's CircleCleveland-based USA Insulation has added new franchise locations in Indianapolis, Chicago, Omaha, Portland, Me., and central New Jersey. Company President Patrick J. Pitrone attributes the company's growth to forecasts of a cold winter, unpredictable energy prices, and the Federal Energy Tax Credit of 30 percent (up to $1,500) for homeowners who add insulation by year-end. Building a Winning Sales Team: Four Franchise Development Leaders Tell How It's Done"The world of franchise development has changed during the last year and will never be the same again," says Art Coley, vice president of global development for AlphaGraphics. "You can't just put up an ad, throw money at the portals, and sit back and wait for the leads to come in anymore." That's exactly why he has spent most of the last three years at AlphaGraphics assembling, training, inspiring, and leading his new sales development team toward system growth. Economic Stimulators: Buy One, Get One FreeRetailers have never been shy about enticing customers to buy through all kinds of incentives. Now a franchisor has followed suit. During the last quarter of 2008, Seattle-based Emerald City Smoothie was offering a "buy one, get one free" franchise promotion. Seriously. 140 Brands Registered and Counting For 11th Annual Franchise Leadership & Development ConferenceFranchise Update Media Group (FUMG), the leading industry resource for franchise development, today announced that more than 100 brands are currently registered for the 11th Annual Franchise Leadership & Development Conference, Sept. 23-25, 2009 at the Drake Hotel in Chicago, and that once again, 200 brands are anticipated at the conference. |
Our Franchise and Distribution attorneys are experienced and internationally recognized authorities in Franchise and Distribution law. They are perceived by many as some of the best and most influential franchise lawyers in the world.
Einbinder & Dunn, LLP is a full service firm that represents both franchisors and franchisees, assisting clients in all legal aspects of their businesses. The firm handles litigation and dispute resolution as well as transactional matters for its ...
This conference is exclusively limited to Franchisor Executives. Join 300 other franchise insiders for a powerful three day event that combines the impact of exciting presentations with intimate, peer-to-peer problem-solving workshops and roundtables
MSA provides domestic and international franchise advisory services to franchisors and companies seeking to establish franchise and licensing systems.
The ultimate source for franchise opportunity information. With premium leads at affordable prices, Franchising.com offers the best value for your investment.
Franchise Information Services provides: Research, Reports, FDDs, Contact List, Franchise Registry. We provide unbiased franchise information products, research and analysis, all to help you make better decisions.
F.C. Dadson is a national designer, manufacturer and installer of custom store fixtures and casework. We will work with you from concept to completion
The successful franchisor partners with a legal team that not only understands franchising, but also understands the franchisor's business and objectives. Faegre & Benson embraces this approach with passion and commitment.
|
||||||||||||||||||
 |
Franchise Update Media Group 6489 Camden Ave., Ste. 108 San Jose, CA 95120 ph. 408.997.7795 |
^ Return to Top
Share This Page
About Us
Privacy Policy
Contact Us
Client Login Franchise Update is Copyright © 2001 - 2010 by Franchise Update Media Group. All Rights Reserved. Site Hosting Provided by wishVPS on FUMG1 |
Read Full Story
Rating: 0 / 5
Comments (0)
Permalink